Local (radio) websites from the BBC
I don't normally blog about specific BBC projects or work that I'm involved in on the 'day job', you can catch all of that information on the BBC Internet Blog.
However, as my recent trips to Canada (photos pending) and Cornwall have left me feeling very out of touch with the online world then what better way to start the ball rolling again than with a response to this excellent post from Matt Deegan on the current design refresh of the BBC's local websites.
Matt is correct, the local sites are going through a refresh this year which is allied to a migration of the sites onto the same content production system that has been used for some time for the BBC news and sport websites.
Currently only Bristol, Norfolk and South East Wales are live with the new templates but we aim to achieve a full roll-out by the end of the year.
There are many good points in the post relating to the presentation of content and information relating to the local radio station for Bristol on the site. I think we'll be taking quite a few of them on board as we continue to develop the visual design of the templates! (thanks Matt)
It's worth pointing out that we have very recently put our local radio programme information into the BBC Programmes system which delivers schedule and programme information integrated with on-demand and live listening via the BBC iPlayer.
It's a complicated set-up and we undoubtedly haven't yet got the perfect balance between delivering on-demand and live audio via the iPlayer, schedules via the /programmes site, and local news and information on the BBC Local website.
And there's plenty of work to do on finding the best way to visualise this wide ranging variety of content, with it's associated set of BBC brands, without presenting a multi-coloured swap shop style experience to our users.
We want a website that appeals to listeners of the radio station, but we also want to deliver a local BBC service to all license fee payers that live in the Bristol area, irrespective of which radio station they listen to.
Olly Benson and Nick Wallis have commented on the regulatory restrictions around what a local BBC web service can provide but I still believe there is much that we can, and should, do.
So in answer to Matt's original question, Have the BBC just given up on local radio websites?, my answer is absolutely not, but it's a more complicated solution than providing a website for the 162,000 people listening to BBC Bristol on 94.9 and 103.6 FM.




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